Expertise tags
GTM operations
Sales process design
CRM implementation
Lyes Boukeroui - GTM and Sales Operations consultant
Lyes Boukeroui is a freelance GTM and Sales Operations consultant based in Paris with nine years of experience optimizing go-to-market strategies. He helps companies improve their sales machine through CRM optimization, process design, and operational efficiency.
A graduate of Institut Mines-Telecom Business School, Lyes works across marketing and sales operations to align teams, streamline workflows, and build the data foundations that drive predictable revenue growth.