Expertise tags
GTM operations
CRM implementation
Sales process design
Christian Lim - GTM architecture for scalable acquisition
Christian Lim is co-founder of Architect Ops, part of the first French collective specialized in Go-To-Market systems. He designs connected GTM architectures that align inbound, CRM, and outbound channels into a single scalable acquisition engine.
His work also includes building the systems that connect outbound with the broader revenue stack, including CRM architecture, CPQ workflows, and GTM tooling integrations that support scalable pipeline generation.